The Hong Kong International Jewelry Show, the world’s second largest jewelry fair and Asia’s leading jewelry event, organized by the Hong Kong Trade Development Council (HKTDC), attained new heights in the year 2013, when it attracted more than 3,300 exhibitors from 49 countries and regions and over 42,000 buyers from 138 countries and regions. The rapid growth and expansion of this world renowned popular show and trading platform, has created an ever-increasing demand for more exhibition space, and to accommodate this unprecedented demand the HKTDC has introduced the new concept of “2 shows 2 venues” with effect from the March 2014 show.
The new concept of “2 shows 2 venues” effectively means, the Show has been split into two and will be held in two different venues, almost simultaneously. One show, reserved exclusively for finished jewelry products, still retains the name “Hong Kong International Jewelry Show,” and will be held at the Hong Kong Convention & Exhibition Center (HKCEC) from March 5-9, 2014. The other show, catering for jewelry raw materials, christened the Hong Kong International Diamond, Gem & Pearl Show will be held at the AsiaWorld-Expo (AWE) from March 3-7, 2014.
The product categories that would be accommodated at the Hong Kong International Jewelry Show at the HKCEC, are Fine Jewelry, Finished Jewelry, Jewelry Accessories, Jewelry Display & Packaging Material, Jewelry Tools & Equipment, Silver, Stainless Steel and Titanium Jewelry and Trade Publications & Services.
The product categories that would be exhibited at the Hong Kong International Diamond, Gem & Pearl Show at the AWE, are loose diamonds, loose pearls, loose precious and semi-precious stones.
The Special Premium Zones at the Hong Kong International Jewelry Show are 1) The Antique & Vintage Jewelry Galleria, 2) Designer Galleria, 3) Hall of Extraordinary, 4) Hall of Fame, 5) Hall of Jade Jewelry, 6) Hall of Time, and 7) The World of Glamour (For Hong Kong Exhibitors only).
The Special Premium Zones at the Hong Kong International Diamond, Gem & Pearl Show are 1) Hall of Fine Diamond and 2) Treasures of Nature.
Out of the two shows, the Hong Kong International Diamond, Gem & Pearl Show at the AsiaWorld-Expo will be opened first on March 3, 2014 and is slated to be held for 5 days until March 7, 2014. The Hong Kong International Jewelry Show at the Hong Kong Convention & Exhibition Center will be opened two days later on March 5, 2014 and would also continue for 5 days until March 9, 2014. In all the two shows will be held for 7 days, from March 3, 2014 to March 9, 2014. This would necessarily mean that the two shows will overlap on three days during this period, viz. March 5, 6 and 7. During the overlapping days (March 5-7), courtesy shuttle services will be provided between HKCEC and AWE to maximize convenience for traders who wish to visit both venues.
The benefits that would accrue to the participants by the introduction of the “2 shows 2 venues” policy are manifold, such as the provision of additional exhibtion space to accommodate more exhibitors; creating more business opportunities for all by the introduction of a greater variety of products; providing buyers with maximum opportunities due to extended period of the shows; the shows becoming more professional and more focused due to the creation of dedicated trade platforms. The two shows held in two world-class venues with overlapping time frames, mesh together beautifully giving even greater industry coverage than before.
The Special Premium Zone known as the “Hall of Extraordinary” at the Hong Kong International Jewelry Show will be dedicated to distinctive high-end jewellery collections as before, but due to increase in demand for more exhibition space in this zone from high-end jewelry companies, the organizers of the show HKTDC, has created an extension of the “Hall of Extraordinay” that will be further augmented by the debut of double deck premium booths featuring English-style decorations.
At the Hong Kong International Diamond, Gem & Pearl Show, which focuses on showcasing loose gem stones, pearls and diamonds, a brand new zone called “Hall of Fine Diamonds” will make its debut to cater to the needs of buyers in search of diamonds.
The two shows, the Hong Kong International Jewelry Show (HKIJS) and the Hong Kong International Diamond, Gem & Pearl Show (HKIDGPS) are expected to attract over 3,500 exhibitors from more than 40 countries and regions, showcasing a greater variety of products and increasing both the buyers’ and exhibitors’ business opportunities. Exhibitors that enhance the international character of the show are the international group pavilions and the international trade organization pavilions. Among the countries slated to have their own group pavilions are Brazil, the Chinese mainland, Germany, India, Italy, Japan, Korea, Malaysia, Singapore, Spain, Sri Lanka, Taiwan, Thailand, Turkey, and the United States. Among the international trade organizations setting up pavilions of their own are the Antwerp World Diamond Centre, the Israel Diamond Institute, the Israel Export & International Cooperation Institute, the International Colored Gemstone Association, the Japan Jewellery Association, the Japan Pearl Exporters’ Association, and the Platinum Guild International.
The “2 shows 2 venues” concept, presenting two five-day shows in more spacious and specialized platforms, while allowing exhibitors to expand their business opportunities, also helps buyers to realize all their sourcing goals. Side shows at the event include enlightening seminars covering topics on market trends, online sales and jewellery design; jewelry design competitions worked out before the show, and the winning pieces to be displayed at the fair ground; networking social events; and mini parades with exhibitors’ products.
All in all, the two shows, the Hong Kong International Jewelry Show (HKIJS) and the Hong Kong International Diamond, Gem & Pearl Show (HKIDGPS) are set to break all previous records not only in terms of the numbers of exhibitors, buyers, countries and regions taking part, but also in terms of deals and partneships struck between participants and the volume of transactions registered, promising to be unprecedented in the 31-year history of the Hong Kong International Jewelry Show.
