The “Ayurveda Expo 2011” was held at the exhibition hall of the Bandaranaike International Conference Hall between the 15th and 17th July 2011. The National Gem & Jewelry Authority of Sri Lanka also had its own pavilion at this annual popular event. The participation of the NGJA in this event while helping to popularize the activities of the Authority among the general public, also served as a welcome variation from the general theme of the exhibition. The NGJA pavilion at the exhibition was well attended and evoked much enthusiasm among the general public, who were given the opportunity of not only having an insight into the working of the authority, but also learning more about the variety of gems and jewelry produced in Sri Lanka, and making any purchases if they so desired.